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22 January 2020 17:30THINGS

How to go from tech-driven to customer-centric growth?

How to grow the business organically is top of mind for every business leader. It shouldn’t be news for anyone that we live and act in an Experience Economy. If it is, you better catch up! 

Regardless if your customers are other companies or consumers you have to adapt to this reality i.e. you need to have an Outside-In approach, now more than ever. Still today, a lot of companies work from an Inside-Out perspective. And this has consequences like missing out on opportunities to generate profitable and sustainable organic growth.

This interactive and inspirational session is for leaders who:

 Represent a company with strong tech solutions and culture and want to gear up to be more customer-centric
• 
Want to speed up transformation to become customer experience-driven
• 
Want to see tangible results of the innovation efforts in front of customers and on your bottom line
• 
Struggle to reach the level of organic growth desired
• 
Want to leverage the ecosystem surrounding your company

      What we will share:

       Why Experience Economy requires new thinking and a new way of operating
       3 ways to trigger customer-centric organic growth
       Why ecosystem-thinking can develop your business
       Why most companies approach to Proof of Concepts (PoCs) generates more cost than revenue

      If you want to grow your customer base, grow your business organically and leverage the ecosystem around you, make sure to join us for this event with our friends Anton Lundberg and Joachim Rask from Experience Unleashed. This event is a great start for anyone ready to accelerate or transform but might not know where to begin.

      By Invitation Only.

      *THINGS Enterprise Circle (TEC) is a service offered by THINGS to companies navigating the digital transformation and have an interest in collaborating with startups and understanding ecosystems.  


      Speakers

      Joachim Rask
      Former Head of Telia's innovation hub Purple+, prior to that he was responsible for Electrolux's global innovation agenda and operations.

      Anton Lundberg
      Held previous roles at Electrolux; responsible for customer experience and customer/market insight for Europe, and prior, global responsibility for customer and market-driven innovation.

      Metro: Tekniska Högskolan

      About THINGS:

      THINGS is the industry focused Deep tech and innovation hub in Sweden, located on the Royal Institute of Technology (KTH) campus. Our vision is to transform innovation in small companies into large scale value creation through collaboration with corporates. Our current focus areas are Internet of Things, Automation, Robotics, Machine Learning/AI, Mobility and Energy. We are housed within a 2,000m2 co-working space for startups, connected to an extended community of close corporate partners, including some of the most successful and innovative export companies in Sweden. For more information please visit www.thingstockholm.com

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